The Great Canadian Dog Food, Moorefield, ON

It all began with an empty feed mill in a small town. Our family owned pet food business started in 1991 with a company called Spectrum Feed Services Ltd, a livestock feed mill in the village of Moorefield, north of Waterloo, Ontario. The objective of Spectrum Feed Services was to concentrate on providing a package of feed related services and custom formulated diets primarily to the dairy industry. Most people thought we were crazy to start a business from scratch in the highly competitive feed industry.

It was our goal to work closely with farmers by analyzing home grown feeds and supplement them with necessary nutrients. Profitable milk production requires excellent animal health. As milk production increased due to genetics, environment, feed quality and animal husbandry the impact of nutrition on animal health became increasingly important. Animal health and longevity drives all of our product development. We have fed everything from elephants to mice!