PaceSetter Marketing, North Vancouver, BC

Pacesetter Marketing has been marketing and selling real estate for over 20 years, having provided service to Vancouver’s leading developers. We get this business—from every angle. Our approach to marketing comes from a strategic analytic approach. From determining the projects’ highest and best use with our “Strategic Playbook”, we study the market trends in the given area, analyze demographics, understand the political landscape, and account for infrastructural projects; we analyze the local competitive market and psychographically assess the specific target markets through surveys; and then accurately recommend product types, product mix, specifications and pricing. With this information we are able to create vivid, engaging marketing campaigns that speak to the individual home buyers of the target market within a specific trade area.