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Important SEO Strategies

30 juin 2019

1. SOCIAL MEDIA MARKETING
Social media platforms are an excellent opportunity for all SEO consultants to focus their optimization practices on. Social media opportunities like Facebook, YouTube, Twitter, Instagram, Pinterest and LinkedIn can help diffuse your content among the online populace. The content being shared in social media can have direct impacts on the ranking of your web pages because your social followers would soon seek you out on Google, Yahoo or Bing. Manage your social accounts parallel to your website. The connection between could act as a medium to permeate your audiences.

2. BLOG DIRECTORY SUBMISSION
Blog directories are websites that categorize blogs under different categories. By submitting your blog to such a directory could improve chances of backlinks, because the directory lists a number of website options that come under the same category as you.

3. Q AND A
How many times have you personally used Quora when internet failed to provide on-point answers to your questions? Similarly, a lot of users rely on question and answer websites to find what they are looking for. As an SEO specialist, you can explore this Q and A sites for questions relevant to your business and answer them clearly and accurately, along with a link to your website that provides further details on the matter. The results would be surprising.

4. SUBMIT IMAGES
It is not your images that helps you in SEO, but the description, title and keywords in it. If you upload your image content with a correct URL and keyword-oriented title tag: image submission sites like Flickr, Instagram, Tumblr and Picasa would display your images on top of their searches.

5. SUBMIT VIDEOS
Nothing is more appealing to customers than a short video amongst a thousand boring articles. Uploading your videos to popular video submission channels like YouTube, Vine, Hulu and Vimeo with proper titles, video descriptions and reference links can increase your online visibility largely. Videos also have higher chances of getting backlinks, as well.

6. DOCUMENT SHARING
There are several sites people count on to gain access to documents, such as Scribd, Slideshare and Issuu. Attractive documents or PPTs on your business can be submitted to these sharing sites in order to widen the circle of your customers.

7. SUBMIT INFOGRAPHICS
Infographics are basically charts, graphs, and diagrams you share on the internet. They are now in the verge of popularity, providing brief yet statistical overviews to what the web users may otherwise find after reading long and boring articles. This customer convenience is what places Infographics in a pedestal. All you have to do is upload them to a famous Infographics submission site and await results. (Visual.ly, Reddit, Nerdgraph etc.)

8. WEB2.0 SUBMISSION
Web2.0 is the collaborative trendy online experience that allows us to create subdomains in high domain authority websites. By sharing awesome content, updating your site constantly and building backlinks to relevant articles would feature you in web2.0.

9. USE MY BUSINESS TOOL FROM GOOGLE
This free tool offered by Google is tailor-made for business owners. Being on Google My Business is beneficial because Google links this to Google Search and Google Maps; therefore you would pop right up in local customer queries. To be active on Google My Business, describe your business properly, reply to customer questions and reviews, upload appropriate photos and do not let your content stagnate.
 
If done properly, the off page SEO techniques aforementioned could be lifesavers that boost up the page rank on SERPs.